Case Studies - Resources and insight | WTA

Case study: Jacobs Douwe Egberts (JDE)

Written by Scott Wallis | 04 Jan 2024

Who are JDE?

Jacobs Douwe Egberts are the world's leading pure-play coffee and tea company, headquartered in The Netherlands.

Founded over 265 years ago, today JDE operates in more than 100 countries, through a portfolio of over 50 brands including Peet's Coffee, L’OR, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick and Moccona.

Chances are, we’ve all enjoyed our morning cuppa courtesy of JDE many times over the years.

Maximising value added

JDE’s relationship with WTA goes back over 20 years. Our work is mostly with their R&D department, transporting top
secret product innovations between European destinations, including France, Germany and the Netherlands. Vital for
ensuring JDE maintain position as a market leader in their industry.

Our value to JDE, is in our responsiveness and high-quality service.

The R&D team need a logistics provider who can ensure the security of high-value cargo, arranged at short notice. The
nature of new product development involves company stakeholders at a variety of levels. Our high level of
organisation means we can accommodate complex transportation requests, often with only 24-48 hours' notice.

JDE benefit from the decades of experience running through our food and road freight teams, alongside strong
relationships with only the most reliable hauliers, to deliver a solution which meets their goals.

A solution working for all parties…

What WTA’s work with JDE means for you

WTA’s long-established relationship with JDE embodies our approach to business.

We believe in building partnerships with our clients, more than just transactional relationships. We’ll work with you to find a logistics solution which perfectly meets your supply chain KPIs, whether that is speed of service, sustainability, cost optimisation, lead time reduction or anything else.

We encourage clients to demand more of their freight forwarder. They should be delivering free market insights and using their expertise to improve your supply chain.

We have the same approach with our people. Building long-term careers with WTA is a key focus of the business. That’s why 45% of our team have been with us more than 5 years. Happy and experienced staff is our service superpower.

What our other customers say…