About the client
WTA had the opportunity to work with leading hotel and travel magazine producer, Uncommonly, to provide logistics and supply chain solutions. Uncommonly are a boutique agency based in London. Set up in 2018 by James Collard, Sarah Glyde and Gill Morgan, the agency delivers crafted content for a range of leading luxury and cultural brands.
Notably, the company has been the pioneer behind the lavish biannual St. Regis Magazine, ‘Beyond’. The magazine was
developed for guests staying at St. Regis Hotels and Resorts, covering travel, style, art, food and drink and lifestyle trends. This key assignment led Uncommonly to seek out the support of WTA experts to provide solutions for global distribution.
The challenge
It was vital that the magazines were delivered in a timely manner as they formed a vital part of the seasonal marketing campaigns for St. Regis. With over 62 different locations, each country has its own custom requirements it was essential that each stage of the logistics process was carefully mapped out to ensure on-time delivery.
“As a creative house, our focus is on concepts and designs for literature and books to support the marketing of St. Regis Hotels. We therefore outsource the international distribution of printed material to WTA Group. Our creative efforts are only productive if books and literature are delivered on time, in full and in excellent condition. We greatly value your approach to working with us to meet these requirements."
How we helped
WTA arranged collection direct from the printer in the UK. The magazines were already packed and labelled for which hotel they need to be delivered to. Once we collected the goods, we brought them back to our depot for sorting. We split the items according to the transport mode in which they need to travel. Mode of transport was decided by which is the most efficient and economical.
To remove the risk of delays or seizures at borders, WTA pre-clears copy, images and design where national sensitivities deem such measures necessary. As each consignee has unique requirements, details of deliveries are discussed in advance and specific procedures developed by WTA to meet their individual needs, ensuring trouble free delivery.
WTA provided a comprehensive weekly report which updated the client on the status of deliveries. We also sent
one invoice at the end which covered the entire project. This removed the stress of the entire delivery process.
How does this help you?
At WTA, you can enjoy a bespoke service like no other. 100% tailor-made to your specific business needs, our experts
apply their extensive knowledge to get your goods to their final destination on time, securely and in accordance with
your budget. Regardless of your size, WTA has the right team to ensure success with your logistical requirements.