The challenge
Butternut Box were having difficulties with waiting charges and delays on their European freight movements between Poland, the Netherlands and the UK.
They needed a logistics provider which was experienced in transporting food internationally. One that could give them a dedicated point of contact, rapid responses and would protect the pristine quality of their goods.
For Butternut Box, their food quality is a key differentiator, and this couldn’t be compromised by poor logistics. Logistics which ended up costing more in delays and fines.
Key goals:
Reduce waiting charges
Improve communication
Food quality maintained
Creating the pawfect solution
Butternut Box began working with WTA in 2022, initially just on their food movements between Poland and the UK.
From day one we ensured prompt communication, meaning they were continually in the loop on the transportation of
their food. This was made possible through a single point of contact at WTA, managing the entire account, ensuring
complete accountability.
Owing to our exceptional communication and experience in food and beverage customs, things were going rather smoothly between Poland and the UK. Consequently, WTA rapidly accrued responsibility for more aspects of Butternut Box’s supply chain. We’re now assisting on both import and export of products and machinery from the UK to several EU destinations.
Through our highly-reputable and ESG approved partners, coupled with our speedy customs procedures, waiting charges are minimised and the quality of Butternut Box’s food remains pristine in transit.
The future
Our record is built on innovation, so we aren’t stopping here. Right now, we’re in the process of bringing data-driven KPI reporting to Butternut. Using our industry-leading visibility platform, we’re able to accurately report on-time deliveries, waiting charges and late collections.
With this data, we’ll work with them to improve supply chain performance across these key areas.
But our visibility offers far more than that. Butternut Box are getting access to carbon emission tracking, cost and timing breakdowns, live chats with our team and much more.
Our experts are also working to support them with exciting international expansion plans into more countries. We’re big believers in partnerships, not transactional freight forwarder relationships. Our experts operate across 679 trade lanes and are delighted to advise them on new markets.
“Shippers should demand more of their forwarder than just moving freight. These value-added services, whether that is visibility or consultancy, can really turn a supply chain from functional, into a competitive advantage. That is what we are working to achieve with Butternut Box in 2023 and 2024.”
- Keri Barton, Global Sales and Marketing Director - WTA
What our other customers say...
Meet Keri Barton.
Global Sales and Marketing Director, WTA
Keri has built her expertise in the sector over many years having previously having ran a brewery which exported to US, Canada, Italy and China. and consequently is able to expertly advise businesses of all sizes in the sector.
It's Keri's personal experience that drove her ambition to build a beverages department which perfectly solves the challenges she faced.